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Facilitate engagements with HCPs at the right time, with the right message
Brand and sales leaders need their brands to be in front of the right physician with the right message at just the right time. Proactively reach the right physicians before a medical event or decision occurs, so you can achieve greater impact with your outreach and optimize personalization of omnichannel engagement.
IQVIA Field Alerts allows you to:
- Leverage the power of artificial intelligence (AI) and machine learning (ML) based models or other data mining algorithms to identify potential patients and their HCPs
- Develop real-time HCP alerts tailored to meet your specific business needs
- Easily identify market gaps with a dynamic view of patients and health care providers
- Utilize both claims data and lab data, which creates a richer picture in identifying the right HCPs for a more relevant trigger
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